Paco Cordero

Paco Cordero

Francisco Cordero is a founding partner and CEO of BTF Media, an audiovisual content production company with an original and unconventional vision, nominated for an International Emmy and winner of the Goya Awards.

As CEO of BTF Media, Cordero oversees the core business functions and operations of the management team as well as projects, participating in every step of the process from idea incubation to distribution, from general to executive production. Born in Mexico, Cordero majored in Business Administration with a focus on identifying opportunities, planning, training and executing strategies that translate into business success. As a veteran producer and entrepreneur, Cordero also has extensive knowledge in the areas of Administration and Finance, Marketing and Sales, Public Relations, Optimization and Human Resources.

Its track record has made BTF a valuable player in the fiction and entertainment market, developing solid business relationships with clients such as: Buena Vista International / The Walt Disney Company, Warner Media Company, Amazon Prime, NBCU and Sony Pictures Television; among others.

Passionate about the industry, in 2018 Cordero also co-founded VCS Capital, the first and only equity investment fund in Latin America, which seeks to invest in and develop film and television projects for Spanish-speaking markets.

Cordero lives in Miami, where he manages the company and oversees the production offices.

Other highlights

  • Member of the International Academy of Television Arts & Sciences, where he has also been invited to judge the International Emmy® Awards competition on several occasions.
  • Member of the Producers Union of America.
  • Panelist and guest speaker at numerous industry events, such as Natpe, Conecta Fiction, Content Americas, Iberseries and Mipcancun, thanks to his experience in business, production and audiovisual content creation.
  • Founding Board Member of Micelio Media Group, the joint venture of Secuoya Studios and BTF Media, who recently announced plans to develop Guadalajara Content City.


Fabián Barrera