Mediaset España renews and reinforces its collaboration as media sponsor of this second edition of the festival Once again with Movistar Plus+ as a collaborative platform.
The first edition had over 3,700 accredited professionals and 20,000 spectators in attendance
Madrid, June 10, 2024. After the success of the first edition, with over 3,700 accredited industry professionals and 20,000 spectators, South Series has become one of the most important series festivals in southern Europe.
Cadiz will once again become the capital of the audiovisual industry by hosting the second edition of the South Series International Festival from 25th to 31st October. During these seven days, the festival will facilitate meetings between professionals in the sector, as well as access to innovative and dynamic activities at the highest level and speakers of national and international importance, to promote the development of personal and professional relationships in leisure and informal settings.
This scenario will be favoured by the renewed collaboration with Mediaset España as media sponsor – in the first edition, Mediterráneo Mediaset España Group presented important novelties such as ‘Wrong side of the tracks’, the comedy ‘Serrines, madera de actor’, or the docureality ‘Los Galindos, toda la verdad’-. For its part, Movistar Plus+, which last year presented its originals ‘Galgos’, ‘Macarena’ and the second season of ‘El Inmortal’, returns as a collaborating platform. In addition, this year Unifrance joins the agreement, with France as guest country.
South Series was born as a space in which to showcase the excellent moment that premium series made in Spain are experiencing and to reinforce their international promotion, as well as a meeting place for the audiovisual industry. The data on activities for the industry of the last edition were a success: 38 activities were held with 120 speakers and 57 screenings in which 18 platforms from eleven countries participated.
It is a meeting organized by and for the general public and the audiovisual industry of production and distribution of fiction and non-fiction series. The public will have the opportunity to enjoy the most anticipated series and be close to their idols on the red carpet, thanks to the varied program of premieres, season previews, unpublished gems, presentations and exhibitions, both national and international.
Among other novelties, this edition has closed an agreement with THE WRITERS GUILD FOUNDATION, an organization that preserves and promotes the craft of screenwriting in Hollywood, we will count on one of its selected screenwriters who will give a masterclass during the festival.
The Palacio de Congresos de Cádiz will once again be the main venue of the festival and a meeting point for celebrities on the red carpet, industry experts and the public. And the Santa Catalina Castle will host other moments of this edition. Both iconic venues of the city with a privileged location.
Cadiz, the capital of the audiovisual industry.
A city that has historically promoted cultural exchange between Spain and Latin America, a bridge to Africa and a meeting point for different artistic disciplines, it will once again become the epicentre of the international audiovisual sector thanks to the Festival.
Once again, Cádiz will be looking to Andalusia, but also to Spain and the rest of the world, to show what is happening in the world of series, to promote meetings and commercial exchanges, to strengthen the audiovisual cultural industry and also to talk to the public, giving them unique moments to share their love for the series, and to celebrate the good health that the sector enjoys with its protagonists.
The first edition of the Festival demonstrated the potential of the province of Cádiz as a destination for filming and audiovisual productions, in line with the region’s strategy of developing the cultural industry linked to tourism and the province’s economy.
The Andalusian community has become the reference territory for shooting series and films in southern Europe. Today, Andalusia is one of the continent’s most important natural filming locations, as well as being a magnet for the world’s creative and cultural nomads. It is a special place to live, create and work.
It also has a strong audiovisual sector, which will find in the South Series the perfect ally for its expansion into the rest of the world.
South Series is a private initiative, co-financed by the Programa Feder Andalucía 2012-2027 and the Regional Government of Andalucía, whose Officials Organizations are the Ayuntamiento de Cádiz and the Diputación de Cádiz. It also has the participation as media sponsor of Mediaset España, as sponsor of Movistar Plus+ and Autoridad Portuaria de la Bahía de Cádiz and with the collaboration of the Canal Sur Radio and Television.
